Global Master of Business Administration with a concentration in Marketing Online
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Program Overview
Learn more about our Global MBA in marketing online
Gain an extensive understanding of market research, data collection and analysis, and business to business marketing in our Global MBA with a concentration in Marketing online. In this AACSB-accredited program, you will also study managerial decision making, competitive strategy and program development and explore the interaction of business relationships in a global marketplace.
We offer five start dates each year, and you can complete your degree in as few as 12 months.
In this online master’s program, you will gain:
- An understanding of the scope of market research, buyer and industrial applications, and research methodologies, including research design, data collection and analysis, report writing and presentation
- Comprehension of the current business environment on business-to-business marketing and purchasing
- An awareness of current practices in business-to-business marketing and purchasing, including concepts, theories, institutions and events
- The acumen to analyze a changing global environment
- The skills to apply functional knowledge to address cross‐disciplinary issues in a global marketplace
- A broad understanding of cultural differences to address organizational issues from a global perspective
- The ability to apply theories, models or tools to solve global business issues
- An understanding of the scope of market research, buyer and industrial applications, and research methodologies, including research design, data collection and analysis, report writing and presentation
- Comprehension of the current business environment on business-to-business marketing and purchasing
- An awareness of current practices in business-to-business marketing and purchasing, including concepts, theories, institutions and events
- The acumen to analyze a changing global environment
- The skills to apply functional knowledge to address cross‐disciplinary issues in a global marketplace
- A broad understanding of cultural differences to address organizational issues from a global perspective
- The ability to apply theories, models or tools to solve global business issues
This Global MBA in Marketing online program prepares you for roles such as:
- Operations Manager/Director
- Marketing Manager/Director
- Product Manager
- Marketing Analyst
- Brand Manager
- Operations Manager/Director
- Marketing Manager/Director
- Product Manager
- Marketing Analyst
- Brand Manager
Also available:
UHV offers a variety of graduate business degree programs in a convenient online format. Explore our full range of online MBA programs.
Accreditation
The UHV College of Business is accredited by AACSB International (AACSB).
Also available:
UHV offers a variety of graduate business degree programs in a convenient online format. Explore our full range of online MBA programs.
Tuition
See the tuition for our Global MBA
The Global MBA with a concentration in Marketing online program offers the same affordable, pay-by-the-course tuition to all U.S. residents. All fees are included in the total tuition.
Program | Per Credit Hour | Per Course | Per Program* |
---|---|---|---|
MBA Global – General Marketing | $417 | $1,251 | $12,510 |
Fees
A $25 application fee is required; applications will not be processed without it.
Applicants are admitted to the University only for the semester for which they apply. Students who do not enroll in the semester for which they have been admitted and want to be considered for a different semester must reapply and pay the application processing fee again.
Applicants will be considered for admission under the policies in effect at that time. Admission is not automatic. If a student has attended another collegiate institution prior to updating the application, the student must provide an official transcript of all work attempted.
Tuition breakdown:
Calendar
See the milestones below to guide your student journey
UHV online programs are delivered in an accelerated format ideal for working professionals, conveniently featuring multiple start dates each year.
Start Date | Application Deadline | Document Deadline | Registration Deadline | Tuition Deadline |
---|---|---|---|---|
3/20/23 | 3/8/23 | 3/10/23 | 3/13/23 | 3/14/23 |
6/6/23 | 5/24/23 | 5/26/23 | 5/29/23 | 5/30/23 |
Now enrolling:
Ready to take the rewarding path toward earning your degree online?
Admissions
See the qualifications below for our Global MBA in Marketing online program
The admission process is the first step toward earning your online degree. Find out the requirements for the Global MBA with a concentration in Marketing online, what additional materials you need and where you should send them. The requirements include:
Admission Requirements:
- Official transcripts from previous institutions
- GPA of 2.5 or higher
- One statistics course
- Submit graduate application and $25 application fee
- Bachelor's degree from an regionally accredited university, with minimum 2.5 overall GPA
- One foundational course in statistics
- GMAT waiver available if:
- Applicant has completed a graduate or professional degree from an accredited college or university; OR
- Applicant has a current GRE score (less than five years old) of 292 or higher (verbal and quantitative sections combined); OR
- Applicant has an undergraduate GPA of 3.0 or higher in the last 60 hours of coursework from an accredited college or university; OR
- Applicant has (i) an undergraduate GPA of 2.50-2.99 or higher in the last 60 hours of coursework from an accredited college or university AND (ii) earns a grade of B or better in the first nine hours of graduate business coursework
- Official transcripts from all colleges/universities attended and any other required documents
Official transcripts, test scores and other materials that come from third-party sources may be emailed or mailed from the granting institution(s) to:
Email address: [email protected]
Mail address:
University of Houston-Victoria
3007 N. Ben Wilson Street
Victoria, TX 77901
ATTN: Fasttrak Admissions/University College
Have a question? Call us at 888-728-6625.
English Proficiency Requirement
All students attending the University of Houston-Victoria must be proficient in the use of English. Regardless of immigration status, students whose educational instruction has not been in the English language and/or whose native language is not English must demonstrate English proficiency. For additional information click here.
International Transcript Evaluation
For those applying with international transcripts, a full evaluation by an approved agency is required, which can take up to eight weeks. For more information on international transcript evaluation click here. For deadline dates if you are applying with international transcripts click here. Conditional admissions may be offered to complete the first 9 credits until the official credential evaluation report is submitted to UHV.
Courses
Read about our Global MBA in Marketing online program here
For the Global MBA with a concentration in Marketing online, the curriculum includes 30 semester credit hours including 8 core courses (24 credit hours) and two electives (six credit hours).
You are required to take all of the Core Courses listed as well as two Elective Courses.

Ranked #35 among “The 183 Most Affordable AACSB Online MBA Programs” by GetEducated.com (2022)
*Total cost for 30 credit hours; additional courses will be billed at current per credit hour rate
**Application and all documents must be submitted by this date.
Request More Information?
Submit this form, and an Enrollment Specialist will contact you to answer your questions.
Or call 888-728-6625
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